— Who makes Jackson Kayak fly? I am a business owner who is successful because my team is running like a well tuned racing engine. Each member of the home team is responsible for more than the tasks their title suggests. They don’t ever say, “that is not my job”, but instead, it is “how can I help?”. Kristine’s mom does accounts receivable, payable, the accounting, banking, and accessories. She is 65 years old and her career is just blossoming. Get in between her and her job and you’ll see one New Yorker you’ll side step before it is too late. Goat has been shipping our kayaks to your dealers, and to random locations, one boat at a time for over two years and when I get to the factory and want to get the quick version of what’s up, I go back to where he is staging shipments, and anticipating boats that are still on the line but will ship that day. When I want to get to the real deal, where it all counts everyday, I go to the line, where our team of assemblers have been building your boats since 2004. We have some new faces, but we still have the original ones; and for that we are blessed. Built it like it is yours isn’t a slogan it is a way of life in that plant. Look at any cockpit rim trimming job on a Jackson Kayak and you’ll see a smooth, beautiful hand trimmed, hand shaped boat. What makes them so much better? Time, time, and more time, by trained, practiced, hard working, kayakers who don’t want you to cut yourself on their rim. Who is that sweet southern voice on the line when you call in? Carman Ratliff. Carman is to customer service what hot water is to coffee. She adds the service to the customer. Her husband John is my right hand man, the Chief of Operations. He is the team leader that everyone falls under, but he doesn’t have to run the plant like a classroom. People show up to work, do their job, and then some, bringing new projects to the table on their own, without having to be told to get to work.

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I am very lucky to have this team of individuals that definitely fall under the “The Whole is greater than the sum of the parts.” Concept. There is no limit to what this team can do. They care like it was their own baby. I just hope that I can help them become all they want to be as part of this team, known as Team Jackson Kayak/ Home Team.

Comments on “Staff”

  1. misty Broesicke
    April 22, 2014 at 5:12 pm

    We are interested in doing an article on Emily Jackson for We are a women’s outdoor sports publication.

    Please feel free to check us out and let us know if you are interested!

    Thanks Misty

  2. Tom Willingham
    July 22, 2014 at 8:13 pm

    I am new to kayak fishing for the last two years (62 year old retired banker). I still have my first kayak which is as basic as it gets and therefore not expensive. I want to upgrade and have compared your kayaks (Cuda 12) to others and keep coming back to the Jackson.

    Originally from Memphis, now living in Tuscaloosa, I know where Sparta is located. Do you ever sell demo kayaks which would be less than brand new?

    In advance thanks for your help. Tom

    1. July 23, 2014 at 2:10 pm

      Hey Tom –
      Kinda like asking the Ford plant for a good deal on a used car, we just don’t do that 🙂

      That said, check with your local dealer, Craigslist, etc but these boats are so new it will be harder to find them used. Google some fish kayak websites and ask for used models and I think that’s your best bet!


    2. August 4, 2014 at 4:59 pm

      Hello Tom,
      Thank you for your interest. JK are the most comfortable fishing kayaks around 🙂 so a good choice for you.
      Maybe you can try looking for a second hand kayak? But I strongly reccomend you get a new one, the new Coosa HD is a real treat for beginners in kayak fishing, worth every penny 🙂

  3. Larry Tucker
    August 6, 2014 at 12:42 am

    We have become a Jackson family. I have a Zen 65, my wife has a Rogue 9 and will soon get a Zen 55 and our son, Marine Lance Corporal Eric Tucker who is stationed in NC has a Fun.

    We love your product. As someone who has had two back operations the seating in the Zen is excellent.

    1. September 17, 2014 at 5:14 pm

      Thanks for the support and for the kind words! We’re stoked to hear that you have a kayaking family 🙂

      1. Larry Tucker
        January 10, 2015 at 1:02 am

        Our Jackson family is now a Fun, Zen 75 and a Karma. As an older individual who has had two back surgeries and two knee surgeries the combination of the great backband/seating, bulkhead and lighter weight makes Jackson kayaks the best for me.

  4. John Westcott
    August 28, 2014 at 1:30 pm

    I’ve been fishing off a Cuda for the pass two years and love the boat. I always get questioned about it everywhere that I go. I had to search far and wide to buy the boat and ended up buying in Delaware. I actually installed the rudder system myself.
    I’m wondering if your company is looking for a sales representive to help expand your business?
    Please feel free to contact me through my email and will be happy to send you my resume.


    John Westcott

    1. September 18, 2014 at 6:29 pm

      Hey John
      Be sure to contact
      He would love to see your resume
      Emily Jackson

  5. Reginald Bitner
    September 13, 2014 at 1:26 pm

    I have been watching the kayak fishing show now for a few years. Know I am try to find a place where I can buy a kayak for my kind of fishing which is bass,crappie,walleye and I just started to get interested in finding a kayak. But the ones I have been looking at are at Cabelas but they are not like any that are on the show. I live in Marion Kansas can you help me find a place not to far away from where I live. THANK YOU FOR YOUR HELP.

    1. September 18, 2014 at 6:03 pm

      Hey Reginald
      Be sure to check out the Dealer section of our website to find the dealer closest to you.
      That should help you out!

    2. September 18, 2014 at 6:04 pm

      Hey Reginald
      Be sure to check out the dealer section of our website to find a dealer closest to you!

  6. Andy Beaird
    June 23, 2018 at 11:45 am

    Hi Emily – I met you at the the dump / recycling center in Doyle last winter. My wife and I from Nashville, and have young children. We just recently bought on the the Caney in Quebec by the boat launch, Just wanted to say hello and would still love to tour the plant in Sparta. Let me know if that is still possible. I am interested in purchasing fishing and adventure / touring kayak. You had mentioned that periodically you will have a “garage sale” at the plant where you have crafts that are slightly damaged, extra inventory, etc. Is that still the case and if so, when will your next one be? I will also contact retailer in Cookville.
    Was really good to meet you and look forward to hearing from you.

    1. July 22, 2018 at 2:00 pm

      Hey Andy – Welcome to the neighborhood! I’ll forward this on to Emily now, but we’re both out of the area paddling and promoting. They have suspended tours recently but you can call and ask when they will get back to them. We got really busy with sales this summer and had to keep everyone on the phones.. but usually things slow down late August. Clay

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